Our story starts 25 years ago
Illustria was born from the legacy of Erika Groeschel INC., an agency founded with the mission of elevating the art of visual storytelling. Over the years, Erika Groeschel Farrar built a reputation for curating exceptional illustrators and fostering genuine connections with artists and clients alike. Among these collaborations, Erika has worked with Cristiano Siqueira for the past 16 years, helping to shape his career and bring his work to top brands worldwide.
Today, under a new name, Illustria, we embrace this rich heritage while evolving with a fresh vision.
We are a boutique agency representing world-class illustrators and focused on creating impactful visual narratives for leading brands. At Illustria, we believe that meaningful connections lead to remarkable art, and we’re committed to a personalized, collaborative approach that sets us apart.
Meet our team
Illustria is shaped by a team of creative minds who share a deep commitment to artistic excellence and meaningful collaboration.
With experience across visual storytelling, brand strategy, and artist representation, we bring care, clarity, and vision to every project we touch.
Darlann Costa
Director & Agent
Darlann Costa is the founder of Illustria, an agency dedicated to representing top illustrators. With a deep passion for visual storytelling, Darlann connects artists with brands, publishers, and creative teams, ensuring their work reaches the right audience.
His carefully curated roster focuses on quality over quantity, bringing together a diverse selection of illustrators from around the world. Through hands-on collaboration, he works closely with both artists and clients, streamlining the process to ensure successful partnerships and outstanding creative results.
A U.S. citizen originally from Brazil, Darlann is based in New York City, where he continues to champion illustrators and their work on a global scale.
Whitmire V
Marketing Strategist
Whitmire is dedicated to ensuring artists receive fair compensation while connecting clients with the perfect talent for their projects. Though her background lies in mechanical engineering, UX design, and industrial design rather than formal illustration, Whitmire possesses a deep appreciation for the power of design in storytelling and its ability to resonate with audiences.
Her unique perspective fuels her strategic approach to marketing Illustria's mission of empowering artists and delivering exceptional creative solutions to brands.
